Home > Services > Marketing

Our marketing services are delivered by an on the ground team in China. With a detailed understanding of China strategy, we can navigate the regulatory and cultural environment.

We have relationships with all the major media providers in China. Our online scope covers the major sites as well as an extensive network of affiliate sites. Our breadth of coverage across offline publications and close relations with TV media gives us an edge over other marketing agencies.

Different from traditional media buying agencies, we can develop a complete marketing solution for our clients. This enables us to put together comprehensive integrated media campaigns and provide an optimal selection of on and offline media to meet your objectives.

Marketing campaigns are developed to maximize return on investment. Our focus is on sustainability, revenue growth and bottom line profitability. Marketing programs are developed with long-term business sustainability in mind.

Customer Acquisition Programs

We deliver integrated on and offline marketing campaigns through the services below.

  • Search engine optimisation for major Chinese search engines and directories submission.
  • Banner advertising
  • Email marketing campaigns
  • Affiliate marketing programs
  • Direct marketing campaigns through Bar/Pub Sports nights
  • Promotions - including SMS campaigns
  • Print advertising
  • Television advertising campaigns
  • Public relations

Customer Retention Programs

Customer retention is the key to long-term business sustainability in any market. We build customer retention programs based on the services below to provide the maximum value on your marketing investment.

  • Promotions programs - including SMS campaigns
  • Customer relationship management
  • Customer communication strategy
  • Web site statistical analysis
  • Marketing campaign performance evaluation

© Market Asia Pacific 2004 -2005